Tips to Convert Videos to the Best Format

Do you want to convert your video to the ‘best’ format for a particular device or platform? On the surface that may sound easy, but how do you identify the best format – and what should you look for?
While there are several ways that you could find the best format and convert your videos to it, these tips should help make it a lot easier:

• Make sure the format has hardware support
  
  For a video to be played, the format needs to be supported so that the device or platform it is viewed on is able to decode it. However that decoding can take place either using software or hardware.
  
  The problem with software decoding is that it requires a lot of processing power – especially for high quality videos. That is why as a rule the ‘best’ format should always have hardware support.
  
  
• Factor in the compression
  
  Part of the video format (i.e. the video codec) will dictate the type of compression that is used to encode and store the video. Newer formats normally have more efficient types of compression, meaning that they can compress the same quality of video to a smaller file size than older formats.
  
  As you can imagine this is an important factor because the ‘best’ format should compress the video to the smallest file size possible while maintaining its quality. However it is complicated by the fact that it takes time before devices have hardware support for newer formats built-in.
  
  
• Try working backwards based on how the video will be used
  
  Instead of trying to identify the best format based on its hardware support and compression, you could work backwards based on how the video will be used. For distribution formats such as MP4 with H.264 are the best option, and the same goes for online videos.
  
  In general MP4 with H.264 is a ‘safe’ format for most devices, but you could check if HEVC is supported seeing as it has better compression rates.

See how these tips can help you to convert your video to the best format? Once you’ve identified what it is, all you need to do is use a video converter to switch your video to that format. For example you could use Movavi Video Converter to convert QuickTime to MP4, AVI to FLV, MPG to MKV, and so on.

Regardless of how you approach it, following these tips should help you to end up with a format that has the best possible compression while still supported by the hardware of the device it will be played on. That is as good as it gets, and should allow you to enjoy high quality videos without taxing your processor (or storage) too much.