Mozilla Wants You to Help Redesign Its Logo

Mozilla’s New Logo – New Visual Identity

Mozilla will be given a new logo this fall and would be getting a completely new visual identity. The open-source software firm is not aware of what it could look like though it would probably take after one of the seven identities that had been developed by London firm Johnson Banks.

These could be viewed online and could also be evaluated. Mozilla’s creative direction and the lead on the project, Tim Murray had stated that instead of conducting a brand refresh behind closed door, they thought of a better or different way to do it. That `way’ meant publishing each repetition of the design process to Mozilla’s blog and request people to weigh in.

Murray does not seem to have a concrete indication of how that input could shape the ultimate look though he states that commenter would in some way inform the final design in making this a most unusual rebranding. Murray comments that in the present world, over 50% of the people tend to say they hate new logos and he thought of giving people an opportunity of participating earlier and getting that feedback early.

Net Neutrality/Open Source Internet

Characteristically this approach seems to make some sense for Mozilla and the non-profit trusts in net neutrality and an open source internet. Hence a transparent rebranding seems ideologically appropriate. Overall, the process is already getting enough attention in helping Mozilla to achieve its goal which is to stand apart from Firefox, the marquee product of the company.

It is difficult to say if the comments would be helpful though a lot of people would certainly say yes. This comprises of the designers behind the Mozilla project. Michael Johnson, the Johnson Banks creative direction in charge of the Mozilla project comments that certain people take the view that brand identity designers like themselves should be like architects and lawyers. An architect of lawyer does not provide you with multiple solutions. With most of their clients they seem to be like that.

Approach of Mozilla Helpful

Jim Bull, the co-founder of Moving Brands studio who had spoken regarding how popular opinion shapes design, commented that `it is definitely a feature of most branding conversations and how are we going to launch it and talk about what it is? He believes that clients started caring about the public’s opinion around ten years back. He further added that he has never been one of these designers to say that, as designers, they know best, or that they know some secret language.

If something is not loved, there could probably be something which is done to make it not loved and that is the guiding philosophy at Mozilla. Its rebranding is among the most inclusive to date apart from crowd-sourced or open-invite design competitions, such as the one held recently by the 2020 Olympic Tokyo Organizing Committee.

The approach of Mozilla could be helpful in taming commenters in the near future. Johnsons states that by offering a window into how complicated it would be to create not just a logo but a complete organized visual program. Meanwhile, the Johnson Banks team together with Mozilla seem to inspect the comments rolling in. Johnson comments that it is a roller coaster ride and occasionally punishing.

Self Driving Two Person 'Cyclotron' Bike

Cyclotron Maintains Stability Utilising Gyroscope

Focus on automated vehicles has been directed towards cars and trucks. The ultramodern concept vehicle dubbed the Cyclotron tends to transport two passengers at a time and does nothave to worry about the road ahead.

The designs for the two wheeler looks like a cross between the vehicles from Sci-Fi movies Tron and Minority Report, which demonstrates a face to face ride where the passengers can get familiar while touring the city.Charles Bombardier, a mechanical engineer had explained in an article for a website that the concept vehicle would maintain stability utilising a gyroscope, which would keep it upright in spite of it coming to a halt.He commented that two passenger could sit facing each other with a rare opportunity to relax, converse or get to know one another.

The purpose of the electric vehicle design is to minimize the human footprint and would be capable of running in every season with the electric motor driving both wheels for enhanced traction during winter. Bombardier had developed the concept with industrial designer Ashish Thulkar and had explained that the design had been inspired by the Tron light cycle and the C1 prototype vehicle from Lit Motors.

Adjustable Seats – Adequate Space for Leg/Head

Cyclotron tends to recharge wirelessly and could probably buy as well as sell electricity in real time based on price fluctuations with the other vehicles. The interior of the vehicle seems to be a bit cosy with its two passengers seated face to face.

The adding of adjustable seats can ensure adequate space for leg and head with the passenger getting in and out through the butterfly doors, which makes the concept bike, appear like a high-tech insect. Bombardier, in his blog sets a number of concept vehicles intended at inspiring the future generations of designers. Over 200 concept cars together with bikes, planes, trains and space vehicles had been considered with industrial engineers from across the world.

Even after Tron hit cinemas for three decades, its effect on the advanced design indicates no signs of slackening down. The Cyclotron bicycle tends to borrow the look as well as the name from the science-fiction film with a design which has been unmistakably centred on the Light Cycle especially its two illuminated spokeless wheels.

Wheels Hubless – Utility Slot Modules

Moreover, the visually striking wheels `radiances’ tend to turn by themselves on in low-light conditions, helping as an additional safety measure by increasing the visibility. This seems to last for eight hours only on battery alone. The red laser lines can project rearward to mark a bike lane for precaution. The wheels seem to be hubless enabling what according to the designers is known as USMs or Utility Slot Modules, which are said to be storing vessels intended to fit within the wheel where the spokes could be in the traditional wheel.

Though it seems to be a great concept, it is left to be seen how the additional mass in the wheel would affect the gyroscopic effect. The base of the Cyclotron is said to be a manual 12-speed though the top-of-the line model tends to provide more secrecy along with an electronic gearbox which seems to move under a fifth of a second even when it seems to halt. Those who prefer to enjoy the ride could enable an automatic mode wherein the gearbox tends to do all the shifting for you.

This MS Paint-like tool lets you search for images by drawing them

Latest Search Feature - MS Paint-Style Sketch

Microsoft Paint is the basic computer graphics program which is found on several personal computers having Windows operating system. The images that are developed within MS Paint seem to be typically saved as GIF, Windows bitmap, PNG, TIFF or JPEG files. Initially MS Paint simply permitted the users to create black and white images though users can now paint a full array of colours by using simple user friendly tools.

Painting tool is a function in graphic editing or painting program which is utilised to alter the area of the canvas or an image by adding paint strokes or filling in the area with colour. The most shared painting tools are the pencil and the brush that are present in any kind of drawing or painting program from simple ones such as MS Paint right up to professional graphics software like Photoshop.

An unconventional latest search feature which enables the user to contribute a Microsoft Paint-style sketch of what one would be considering, provides various suggestions for landscapes, portraits, animals together with travel photography, has been unveiled by photo-editing and storage app 500px. The feature is known as Splash and seems to be great one since Jake Gyllenhaal seems to be everywhere.

Colour Splash Effect

Splash was tested by sketching Jake Gyllenhaal explaining the word `separate’ on Sesame Street in 2009 with the support of a puppet octopus. Jake Gyllenhaal speaking to a puppet octopus did have some similarities to an image of a child who is given a free balloon and appealing facial expressions before a green screen is said to be the specialty of Jake.

Since Splash could perform well in generating the first Jake Gyllenhall mood board something more complicated was attempted - Jake Gyllenhaal in the 2001 Donnie Darko film, carrying an axe. Though the mood of the film Donnie Darko was not picked up by Splash, it did a good job of considering just how happy any photo of Jake Gyllenhaal at any stage of his life makes one feel.

The smallest brush that is available in Splash is somewhat large and can capture the essence of the moment. The Colour Splash Effect enables the user to play with colour in their image. Painting tools can be utilised in painting a single pixel or colour a complete canvas, where each kind of painting tool tends to have its own set of functions and options which could be used in creating unique art styles.You could learn to use this feature by the following guidance and then share your image edits with hashtag #ColorSplash!

1. Open Effects Menu

Image can be opened in the Editor by tapping on Effect and then opting for Colours Section

2. Select Effect & Colour 

On tapping Colour Splash, select the Effect and then drag the cursor over the colours you would prefer to appear in the image.

3. Adjust Hues 

Utilising the sliders, adjust the maximum and minimum hues and when done, you could tap on the gear icon to exit the setting menu

4. Confirm

Tap on Apply to relate the Effect and tap on the check mark in order to confirm. Thereafter save your task performed and share it with the hashtag #ColorSplash!

Sony, DJI and Lenovo Show off New Smartphone Camera Tech

It was at the IFA tech show held at Berlin that a new kit had been announced, the kit enhances camera products. The gadget helps in making videos shot on smartphones seem as if they have been recorded using a Steadicam and at the same time, a plug in that reduces the cost of 360 photography. However the flagship phone of Sony also has come up with some new photography features of its own.

Carolina Milanesi’s take 

One of the consumer tech analyst, Carolina Milanesi ofCreative Strategies mentioned that since people nowadays are always with their phone in hand, vendors are aiming at adding on things to sell to them. The camera is one of the most used features however the price also matters because when a vendor is considering charging a price of $300 [£226] for a mere add on could lead to customers opting to by a separate device in itself.

Snap-on zoom

Lenovo's Moto Z phone with its snap on accessory will be a true judge to check customer’s willingness to up their budgets. A 10x optical zoom is provided by the Hasselblad True Zoom which has superior results in comparison normal smartphone cameras that make use of digital cropping. Users would be able to take Raw photos which enables users to alter the pictures better thus making them more detailed tan Jpegs by using editing software’s. The accessory cost is half of that of the Moto Z which is £199 however it is still cheaper than the camera accessory DxO One of the iPhone which is £399 and launched last year. Reviews claim that DxO One provides better quality in comparison to Hasselblad.

Steadier shots

Sony is emerging a camera add-on of its own - the life-logging Xperia Eye. However its major focus is on new smartphone, the Xperia XZ. The firm gloats it is the main handset camera to highlight five-pivot picture adjustment, which means it can make up for the gadget being up and down and left and right off its imprint notwithstanding pitch, yaw and roll.

This component was beforehand constrained to top of the line cameras, including Sony's Alpha extent. Be that as it may, in the phone, the adjustment is accomplished by adding a product impact to the recording as opposed to moving the sensor about, as the cameras do. Subsequently, it is less powerful.

Additionally, the phone can utilize the capacity just when recording video in 1080p superior quality, and not the 4K resolution it is prepared to do. Different developments incorporate the presentation of a laser-based self-adjust framework - a component spearheaded by LG's before G3 telephone - and new shading detecting tech incorporated with the sensor that helps it make white-parity judgements. "I trust it's a bit excessively specialized, making it impossible to resound with most purchasers," said Mr.Jijiashvili. What's more, when I saw the adjustment illustrated, it wasn't an awe-inspiring change. That is an issue for Sony.

Cinematic shots'

Drone-maker DJI is aiming phone owners with disposable income for its new stabilization system. A handheld support Osmo Mobile known as gimbal, makes use of motors controlled by computers which help in stabilizing the attached smartphone across three axes.

This device may be used on phones from Apple, Huawei and Samsung and ensures to capture cinematic shots. Costing £289, it is a lot more expensive than other rivals in the market such as Feiyu and Zhiyun. At the same time, Steadicam produces stabilizers of a lower cost which do not require batteries or motors. The original DJI Osmo which is approximately 60% more in price and comes with its own camera has been highly appreciated by those who wish to make more professional videos.

360-degree views

Though not the most advanced in the market, the camera add ons of Alcatel’s are low in terms of cost when it comes to virtual reality or 360-degree interactive photos. French firm Alcatel’s 360 camera has two versions, one is rectangular in shape, while the other is ball –shaped.

Both are used in the same manner by plugging it into the phone and they both comprise of the same features. It costs a mere 99 euros which is cheaper by more than fifty percent of rivals such as Samsung, LG and Theta. However customers would have to wait for at least another year until the add on is compatible with other handsets.

Alcatel makes used of the processor, memory and battery in the phone itself since it is connected to the phone via the MicroUSB port mentions George Jijiashvili of CCS Insight. Since both Facebook as well as YouTube are promoting 360-degree content there is a distribution to almost 1. 6 billion people.

Google Takes on Uber With New Ride-Share Service

Google is working towards expanding its ride sharing services in San Francisco with the aid of its Waze app. This ride sharing service could result in the shutdown of competitors and market leaders such as Uber and Lyft. Waze is an app which updates the situation of the traffic as well as provides directions for drivers in real time.

Since May this year, google has been conducting a pilot ride sharing service with the aid of Waze which helps in connecting drivers as well as passengers in the vicinity of Googles headquarters in California. Google by the end of this year ensures that Waze carpooling would be available to anyone within the Bay Area at the click of a finger on the Waze app.

On the basis of the success of the service in the Bay Area, Google will look into further expanding their services to other cities in the country. However, this may result in a downfall of Googles rivals as the prices charged by Waze are comparatively lower.

Financials 

Unlike Uber as well as its nearest rival Lyft, Google at this moment is not taking a cut of the fares of the drivers. However this does not mean that they would not make any money in the near future, it’s all thanks and praise to googles rewarding advertising business that google does not need to make a cut from the drivers fare right away. Uber on the other hand is spending drastically on subsidies for the drivers.

The fares of the services would be modest thus probably nabbing on possible Uber clientele. However this model may fail in attracting professional drivers to switch companies.At this current moment when the pilot program is being conducted, Waze charges its passengers an outer limit of 54 cents per mile without any additional booking fee. The company has mentioned that it aims to have fares low enough that discourage drivers from operating as taxi drivers.

Same, same but different? 

The main aim of Waze is to be able to connect drivers to possible passengers that are heading in the same direction while the charges are mainly only to cover the expenditures made for fuel as well as for maintenance. The business model being used by Waze is completely different from that of Uber as well as Lyft, since both Uber and Lyft function with drivers using their own cars and offering rides with the end intention of achieving a profit.

Over the last couple of years, both Google as well as Uber have been competing against each other in the transport business which has been booming. Both the firms are working on developing driverless cars. Pittsburgh is where the road tests for these driverless cars are going to be conducted by Uber in a short while. Apart from driverless cars, Uber is also working on designing its very own mapping software. While both Uber as well as Lyft have an estimated worth of billions of dollars, they are both yet to turn a profit.